Thursday 10 September 2009

Kraft a Life Raft or Should Cadbury Worry ?



Introduction


Should Cadbury worry about the hostile takeover attempts by Kraft ? That depends upon whether Cadbury's are affected by the recession (aka depression or double speak credit crunch), i doubt as their balance sheet seems fine. In today's world corporations have rapaciously consumed emerging competitors in order to sustain their dominancy. As globalisation becomes ever more prevalent and evermore invasive in our daily lives these behemoths will merge. This merger will create super corporations and will monopolise every service sector and aspects of life from cradle to grave. One only needs to investigate Kraft influential significance within it's subsidiaries in many nations, these tentacles grasps at every branch of society.

Tradition

Progressives would say this is evolutionary and that you can't hide in today's globalised world, besides as a plc it's susceptible to takeovers. Imagine what the quaker John Cadbury would think of his beloved family business today, being subject to the continued barrage of salvoes from capitalist pirates of the globalised seas. Nevertheless the increased share price has mesmerised shareholders, as they salivate and elucidate their intentions are expressed vividly upon their eager faces.

Quality

As a visitor to the Cadbury chocolate factory many years ago i marveled at the processes in creating such a tantalising product. Within the store there is a wide array of products some exotic and others exclusive to the factory and international markets. Once in possession of the unobtainable products you can enjoy the tastes and sounds of how chocolate was made and how it is today. Can we expect jobs to be lost and production relocated to eastern Europe ? Unfortunately this is the price to pay for the takeovers as is the case with HP the manufacturers of the renowned brown sauce. Another British manufacturer forsworn their responsibilities and obligation to its stakeholders the workers and the customers. I fear the inevitable takeover will over time undermine the quality of Cadbury products, we all know what American chocolate taste like.

Finally

Don't expect government intervention especially during these engineered global financial crises that will remain with us for years to come. Labour continues to implement cost effective measures in reducing the public purse, some resemble car boot sales. Bargain basement offers for the profitable sections of RBS, Lloyds TSB, Norther Rock and now Student Loans. Meanwhile the likes of Tesco, Virgin, Barclays and HSBC will enjoy continued profits as a result of our bailout. Nevermind the herd will continue to baaaa like sheep and baaaaail the shephards as they prod us into line with their police dogs and totalitarian fines, just another corporate manifestation. Paving the way for a new dawn of the CONservatives to conserve and preserve their reserves. Ponder these issues the next time you're enjoying a Cadbury's dairy milk, the new name for Cadburys will be called Shaftburys, HF will undoubtedly be boycotting the brand forevermore. Never shall i purchase or indulge in a Cadburys product no thanks you can stick up Georges bum and lick it.

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